Blog & Insights

Knowledge from agency life.

Practical articles on web design, SEO, WordPress, content and digital visibility — from over 15 years working with businesses across the Rhine-Main region.

Desk with laptop, code editor and relaunch notes
Web Design · Featured

The Relaunch Checklist: 12 Steps to a Website That Sells

A relaunch is more than a new design. What really counts — and in which order to proceed so you don't lose rankings, leads or client trust.

12 min read14 April 2026
SEO · Local SEO Team discussing SEO strategy at a table with laptops

Local SEO in Frankfurt: How to Rank for "Web Design + Your City"

Google Business Profile, city landing pages, NAP consistency — what actually moves the needle for local rankings in the Rhine-Main region.

Read article
WordPress Monitor showing programme code on dark background

WordPress or Grav? An Honest Comparison for SMEs

When the market leader WordPress is the right choice — and when a flat-file CMS like Grav means less stress, faster pages and less maintenance.

Read article
Law & GDPR Notebook and pen with folders on a desk

The GDPR-Compliant Contact Form: What Really Matters in 2026

Double opt-in, consent checkbox, purpose limitation, retention periods — our template for a form that is legally sound and still converts.

Read article
SEO AI assistant on a laptop screen

GEO – Generative Engine Optimisation: Visibility in ChatGPT & Google AI

SEO faces serious competition. AI answers are fundamentally changing search — your masterplan for visibility in ChatGPT, Perplexity and Google AI Overviews.

Read article
Web Design Colour palettes and design patterns on a table

The 60 Most Important Graphic Design Trends & Styles

Anyone wanting to create modern designs should know current trends — regardless of whether it's web design, branding or print.

Read article
Content & AI Robot and human hand touching

Can AI Be Creative? What This Means for Designers

AI generates image variants, writes texts and suggests colour palettes. Is that creativity — or just pattern recognition? What it means for your work.

Read article
Contact

Your topic not covered yet?

Write to us — we are happy to address current topics from your field and look forward to the exchange.